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Hooloop partnered with INFINITI to create a visual guided tour for the unveiling event of the INFINITI Q50. It's a great example of how VR can take a sales experience to the next level.

The VR experience guides visitors to walk around a real sized car and interact with the Q50 in a virtual showroom. Potential customers can instantly view different color possibilities or turn off the lights and experience Q50’s expressive illumination.

From the comfort of the luxurious interior, visitors can control the outdoor scenes and feel what it's like to enjoy clear blue skies or watch the starry night move across the sky via the moonroof.

Visually guided VR experience

Instantly view different color options

Turn off showroom lights to emphasize impressive illumination

Switch through outdoor scenes with dramatic views